A place for real estate professionals to learn about digital marketing

This is a weekly post where we feature the best new listing videos we saw during the past week.

You might not have video filming or editing skills on the level that you’ll see here but these videos should at least give you some inspiration when you make your own.

As always, if you see a great listing video feel free to suggest it to us and it might be included in a future post.

 

Honolulu Luxury Home For Sale | 2809 Round Top Drive, Honolulu, Hawaii 96822

This is already an amazing looking property so it’s no surprise that the video looks so good.

Right away the video shows off the very unique rotating drive-way. This is followed by some fantastic views of the exterior of the home.

Because of the location there are some amazing views around and from the property which the video definitely highlights.

The video makes excellent use of fade transitions like at 1:05 where the shower is off and then fades to being on.

The end of the video shows off the amazing sunset and night views over the city. Something that impressive definitely needs to be showcased in a video like this.

Finally the video ends with contact information for the two agents on the listing. It’s always a good idea to add your contact information to the end of the video. Not everyone will know or bother to click on your video description to find this out.

 

$7 Million luxury real estate in Maryland, United States ? Luxury Home For Sale

This is an excellent video that’s short and sweet. 1:16 Is the perfect run-time for a video like this.

The video begins with some excellent views of the exterior. There’s a lot of wind which adds some very nice movement with the trees and pool. The audio is removed and replaced with music so it doesn’t matter how loud the wind was.

Inside the home all the rooms are well lit, which is especially important since so many of the rooms have a very dark colour palette.

A lot of the rooms have very different colours and design which is highlighted very well in the video as well.

This video doesn’t really do anything that fancy, it simply lets the property itself do the talking.

 

The St. Paul at Reserve at Katy Extended Tour

This is another amazing looking property so it’s not difficult to make a great listing video. The video does everything it needs to do showcasing each room in high quality video.

There’s a very simple fade transition between the different shots that works great. The video is filmed in the evening where they can control all the interior lighting so each shot is well lit.

There’s not too much to say about this video. The filming and editing isn’t complicated and is an excellent example of what you can do with decent video camera.

You’ll also notice that there’s a link to the listing itself at the top of the video description. Always add the link to the top of the description so it’s above the cut-off where you have to click the See More link to open the rest.

 

The Aston Chateau at Somerset Green Extended Tour

This video isn’t too complicated and the property itself isn’t super amazing. Nonetheless the video does a fantastic job of showcasing this home and making it look amazing.

The views of the exterior at the beginning of the video are excellent. Inside everything is well decorated and well lit. Everything is brand new which definitely helps as well. The camera simply moves back and forth over the rooms showing everything you need to see.

Finally the video ends with another excellent night view of the area. There’s a link to the listing right at the top of the description just like the previous video as well.

This video again shows that you don’t have to put in a huge amount of work to make a great listing video. Simply clean/decorate the property nicely, make sure your lighting is good and film the rooms.